June 27, 2022 Breaking News, Latest News, and Videos

Putting Sustainable Economy Into Motion In Santa Monica:

Green is the new black, or so the Santa Monica City Council would like to think after informally endorsing a new policy intended to instill better business practices in Santa Monica.

In a special session held at City Hall on Nov. 1, council members adopted the Strategy for a Sustainable Local Economy (SSLE). With the directive, the City of Santa Monica is aiming to make “sustainability” a more integral part of the local economy.

Through the SSLE, City Hall hopes to minimize the city’s carbon footprint while spurring both the local economy and Santa Monica’s tax coffers.

Through it all, both council members and staff sought to demonstrate that the city’s mission for greater sustainability in Santa Monica was more than just show and tell, but instead a goal that is as realistic as it is noble.

Mayor Pro Tem Gleam Davis said targeting particular industries to come and promote the of businesses and services not available in Santa Monica was important.

“We are losing revenues there,” Davis said.

Meanwhile, Council member Bobby Shriver pointed out while the SSLE was well intentioned, he hoped the document would be rehashed with a little more focus.

“I think a lot of these ideas are great,” Shriver said. “I would almost ask in the redraft in this plan or the further elaboration of it to shorten it and describe the things (we) don’t want to do.”

Ultimately, the SSLE is focused on “greening existing businesses, attracting, and retaining sustainable businesses and maximizing reinvestment in the local economy by both businesses and residents.”

To achieve this, City Hall has devised a six-part plan to foster economic development, promote local consumerism, and develop a green infrastructure. Specifically, the six-spoke set of recommendations includes: the creation of a sustainable partnership between City Hall and local businesses; the development of a sustainability center; the implementation of “high impact strategies;” making the best of a Buy Local program; establishing “green commercial infrastructure;” and, the marketing of a sustainable Santa Monica.

By implementing the SSLE, City Hall aims to strike the optimum balance of attention to the environment without sacrificing economic development and profitability, all while promoting local commerce.

“The overarching aim of the SSLE is to develop approaches that enrich sustainable aspects of the city’s economy,” a consultant report prepared by EarthVoice Strategies stated. “The SSLE’s purpose would be twofold: to ensure the long-term viability and sustainability of the local economy; (and), to attract and retain businesses to Santa Monica that contributes to the overall environmental, economic, and social sustainability of the community.”

The report also stated the SSLE would complement the Land Use and Circulation Element, or LUCE.

In terms of cost, consultants reportedly informed staff and council members that implementing the six deliverables of the SSLE should cost City Hall about $585,000.

According to Shannon Perry, of the Office of Sustainability and the Environment, the SSLE dates back to 2006, when the Sustainable City Task Force recommended the directive to council members.

Roughly two years later, EarthVoice Strategies was brought on board to consult for City Hall in collecting public input and advise on optimum implementation strategies. Between July 2008 and June 2009, a draft SSLE was circulated among staff, community organizations, and the public before finally arriving onto the desks of a variety of city departments for review.

The final SSLE was developed in the spring of 2010; council members finally had the opportunity to discuss the plan and its potential implementation last week.

As the matter was heard at study session, council members took no formal action.

“Santa Monica is a community that should expect more from its employers. Its employers should be leading in the Los Angeles community and setting a good example,” said UCLA urban planning professor Chris Tilley, inferring the SSLE could help ensure enforcement of fair wages and health and safety laws.

in News
Related Posts

The Los Angeles Real Estate Market May Finally Be Slowing Down

June 24, 2022

June 24, 2022

Real estate sales drop 21 percent in past year By Dolores Quintana The Los Angeles real estate market is showing...

Redevelopment Complete of Former Westside Pavilion Macy’s

June 24, 2022

June 24, 2022

Developer announces complete of West End at Pico and Overland Developer HLW, on behalf of GPI Companies and in partnership...

Mayor Himmelrich’s Tax Transfer Measure Is Favored to Qualify for the November Election

June 24, 2022

June 24, 2022

In a cursory review, the City Clerk’s office verified 10,277 of the over 11,000 signatures  By Dolores Quintana Santa Monica...

Active Shooter Training Set for Santa Monica Middle School Friday

June 23, 2022

June 23, 2022

Drill to take place at John Adams Middle School Friday morning By Sam Catanzaro ​​An active shooter training will take...

Metro Church and Cafe Fundraising To Keep Space in Santa Monica

June 23, 2022

June 23, 2022

Non-profit church and coffee shop shut down following false vermin complaint By Dolores Quintana Metropolis Santa Monica is a multi-use...

New Coffee Shop Open on Montana Avenue

June 23, 2022

June 23, 2022

Go Get ‘Em Tiger up and running on corner of Montana and 10th  By Dolores Quintana A new coffee shop...

15-Year Department Veteran Selected as Santa Monica’s Next Director of Library Services

June 22, 2022

June 22, 2022

Erica Cuyugan leads Santa Monica Public Library After performing a nationwide search, the City of Santa Monica recently selected Erica...

Cardboard City Returning to Santa Monica This Weekend

June 22, 2022

June 22, 2022

5,000 square foot innovative pop-up art installation returns June 25 with opening ceremony  Cardboard City, a 5,000 square foot innovative...

The Book Jewel Celebrates Pride Month as a Community

June 22, 2022

June 22, 2022

Westchester bookstore hosting series of events this month The Book Jewel in Westchester is hosting several events this month that...

Santa Monica Resident Injured in Apartment Fire

June 21, 2022

June 21, 2022

Pico Neighborhood apartment catches fire last week By Sam Catanzaro A Santa Monica resident was injured in an apartment fire...

Bonin Requests Lease Extension for a Bridge Home Homeless Shelter

June 21, 2022

June 21, 2022

Motion currently pending in City Council committee  By Sam Catanzaro Los Angeles City Councilmember Mike Bonin is pushing to extend...

Mountain Lion Killed by Vehicle Near the Same Spot Her Mother Was Fatally Struck in 2018

June 21, 2022

June 21, 2022

P-54 killed on Las Virgenes Road last Friday By Sam Catanzaro Not too far from where her mother was hit...

Rent Board Has Approves Highest Rental Increase In 40 Years: Santa Monica Beat – June 20th, 2022

June 20, 2022

June 20, 2022

Local news and culture in under 5 minutes.* Rent Board Has Approves Highest Rental Increase In 40 Years * Recreational Marijuana...

Santa Monica Families Earning Upwards of $190,000 Can Qualify for Mortgage Relief

June 17, 2022

June 17, 2022

State expands California Mortgage Relief Program By Sam Catanzaro Santa Monica families earning upwards of $190,000 can qualify for mortgage...