Officers from the Santa Monica Police Department’s Vice Unit conducted an underage (Minor) decoy operation Monday focusing on alcohol retail establishments, with a long list of businesses that passed the test.
The Minor Decoy Program uses individuals under the age of 20, who attempt to purchase alcohol at licensed premises. Any sale of alcohol to a Minor, may result in criminal and administrative sanctions for the employee and the licensee.
The team visited 10 alcohol retail establishments in the City of Santa Monica.
The following locations engaged in responsible sales of alcohol by asking for the decoy’s age, identification and refusing to sell alcohol upon determining the decoy was under 21:
Duck Blind 1102 Montana Avenue
Pavilions 820 Montana Avenue
The Farms 2030 Montana Avenue
Michael’s Liquor 2402 Wilshire Blvd
CVS Pharmacy 2505 Santa Monica Blvd
Kings Liquor 3102 Santa Monica Blvd
Rite Aid 1808 Wilshire Blvd
Vons 1331 Wilshire Blvd
Santa Monica Liquor 1001 Wilshire Blvd
Ladd’s Liquor 1011 Broadway
The Minor Decoy Program has proven to be an effective tool in promoting responsible practices in the sales of alcoholic beverages by licensees, reducing substance abuse and enhancing community welfare by limiting underage access to alcohol.
This project is part of the Department of Alcoholic Beverage Control’s Minor Decoy/Shoulder Tap Grant Project funded by the California Office of Traffic Safety through the National Highway Traffic Safety Administration.