June 19, 2025 Breaking News, Latest News, and Videos

Prang Seeks Third Term as LA County Assessor

Incumbent explains the role of the assessor and its impact on residential and commercial properties

By Nick Antonicello

For too many voters, the position of LA County Assessor is obscure and confusing as to what just are the responsibilities of this constitutionally mandated, elected position.

So we decided to call the incumbent and ask him some questions as to what exactly are the duties, policies and misconceptions of his office.

Jeff Prang manages the largest assessor’s office in the United States having been elected in 2014 and re-elected in 2018.

Born in Detroit and raised in Warren, Michigan, Jeff Prang is a graduate of Michigan State University with a BA in International Relations and was a member of the Spartan Marching Band.

Prang is also a graduate of the prestigious Kennedy School of Government at Harvard University.

A former senior advisor to the Los Angeles County Sheriff where he served as a liaison to the county’s 88 municipalities, Prang previously served as a council member and mayor of West Hollywood over eighteen years.

A licensed appraiser himself, the Assessor’s Office of Los Angeles County under his leadership generates nearly $17 billion dollars as part of one of the largest tax revenue systems in the United States.

Prang’s long resume of public service includes membership on the Santa Monica Bay Restoration Commission, the Los Angeles County Library, and Chair of the LA County Sanitation District Finance Authority (District 4).

Prang also serves on the Board of Directors of PATH (People Assisting the Homeless.)

A former realtor with RE/MAX Realty of Warren, Michigan, Prang served at the municipal level as Assistant City Manager for the City of Pico Rivera, a Deputy to the state’s Board of Equalization and former staffer to former California Treasurer John Chiang, former LA Council member Ruth Galanter and former County Assessor Kenneth P. Hahn.

Jeff is a resident of Baldwin Hills with his husband Ray Vizcarra, who is employed as the music director at Redondo Union H.S.

We asked Assessor Prang some questions about the role and responsibility of his position and how those responsibilities impact Westside neighborhoods.

How are properties valued?

The appraisal of property begins using industry standard methods: the market, cost, and income approaches. The appraisal may be adjusted based on a number of considerations, including partial ownership, exclusions, exemptions, Prop. 13 limitations, etc.

Are there separate values for the land and improvements?

Yes. An assessment is required by law to be allocated between land and improvements. However, we value property as an integrated whole. The value allocated between land and buildings as required by law is an approximation. 

How and when do values change?

Under Prop. 13, a property may be reassessed when it changes ownership or when there is new construction. We do not reassess property unless one of these very specific things occur.

A change in ownership is typically sale, but can also include adding or removing a name from a deed. As a rule of thumb, new construction to an existing property might be adding a guest house or a second floor.

There are other circumstances that could result in reassessments, including when there is a decline-in-value which is granted on a temporary basis.

What is the methodology for residential v commercial properties?

House and condos are typically valued using the market comparable methodology. Multi-family residential properties are generally valued using a combination of the market and cost approaches; and commercial/industrial properties use a combination of income and cost approaches. Some commercial properties are valued using the value of the income potential for the property. The problem the appraiser is solving is, how would an investor determine what the value of the property is and how much they would be willing to spend.

Can property owners challenge assessments?

There is both an informal and a formal process. The informal is a contact the appraiser or file for a Decline-in-Value reassessment that will then be reviewed as described above. The formal process involves a public hearing before a Hearing Officer or the Assessment Appeals Board, an independent agency that resolves disputes between the Assessor and property owners.

What is the biggest misconception the public has about property assessments?

The biggest misconception involves what the Assessor does, and just as importantly, what I do not do. The one thing that the public thinks I do, that I actually don’t do, is that I do not collect taxes. There’s another guy who does that and he has a very intuitive title – he’s called the Tax Collector. People often call me the “Tax Assessor,” but there is no such thing; that is a conflation of two separate offices – the “Assessor” and the “Treasurer and Tax Collector.”

Another misconception is that property taxes “increase” year over year. However, under the California Constitution (Prop. 13), assessments cannot increase from year-to-year by more than two-percent. Generally speaking, if you did not change the ownership of the property or engage in new construction, an increased on your property tax bill is probably not an increased in your “property taxes,” but rather, on a direct assessment or on voter approved indebtedness, such as school, transportation, storm water, sewage, parks or fire districts; which are not technically property taxes.

The author is a longtime Venetian and is covering the various positions that will appear on the ballot in 2022. A member of the Outreach and Oceanfront Committee’s of the Venice Neighborhood Council, Mr. Antonicello can be reached at (310) 621-3775 or via email at nantoni@mindspring.com.

in News
<>Related Posts

(Video) The Guest List Collab Dinner with Chef Raphael Lunetta and Chef Alan Wong

June 19, 2025

June 19, 2025

Held at Marelle Restaurant at The Sandbourne Hotel in Santa Monica. An Incredible mix of Hawaiian and Santa Monica’s flavors...

Jeni’s Drops Goose-Inspired Ice Cream Flavor to Kick Off Summer of Sweetness

June 19, 2025

June 19, 2025

Goose Tracks Is a Nod to the Jam-Band’s Live Magic + Super Fun Times Flavors Jeni’s Splendid Ice Creams is...

Santa Monica’s ‘Summer Soulstice’ Festival Returns with Music, Classic Cars, and Family Fun

June 18, 2025

June 18, 2025

The event, featuring music, a PRIDE-themed bingo, a car show and a beer garden, spans Main Street from Strand Street...

(Video) A Plus Tree: A Steward of Urban Forest Management Across Los Angeles

June 18, 2025

June 18, 2025

For More Information, Go to Aplustree.com For More Information, Go to https://t.co/oL7U8M4k7B pic.twitter.com/fCAYMCsLXU — Santa Monica Mirror (@SMMirror) June 19,...

(Video) See Inside Voodoo Doughnuts’ New Venice Beach Shop

June 18, 2025

June 18, 2025

The Creative Portland Franchise Has Opened Up at Windward Circle The Creative Portland Franchise Has Opened Up at Windward Circle....

Justice Served by the Slice: L.A. Chefs Rally for Pies for Justice Fundraiser

June 18, 2025

June 18, 2025

Sweet, Savory, and Pizza Pies to Support Foster Youth and Civil Rights Chefs and restaurants from across Los Angeles and...

What to Expect at This Weekend’s ‘Venice Summer Fest’ in Mar Vista

June 18, 2025

June 18, 2025

Attendees Can Expect More Than Two Dozen Bands, a Classic Car Show, Food Trucks, Vendors and More The Venice Summer...

Santa Monica’s Tourism Report Reveals Economic Gains, Industry Optimism for 2024

June 17, 2025

June 17, 2025

City Welcomes 4.2M Visitors, Celebrates Local Heroes at Annual Tourism Summit Santa Monica Travel & Tourism (SMTT) hosted its 16th...

Here’s The Pride Events Coming to Santa Monica This Weekend

June 17, 2025

June 17, 2025

They offer a mix of entertainment, sports, family activities, and community resources Santa Monica will mark Pride Month with a...

Santa Monica Police Arrest Man in Attempted Sexual Assault of 84-Year-Old Woman

June 17, 2025

June 17, 2025

Suspect Charged With Multiple Felonies After Attack Near 6th and Wilshire Police have arrested a Long Beach man in connection...

Multiple Injuries Reported in Windward Ave Collision: REPORT

June 17, 2025

June 17, 2025

Emergency crews closed the affected intersection to secure the area and began cleanup efforts A vehicle collision involving at least...

Florida Congressman to Visit American Legion Palisades for Relief Fundraiser

June 17, 2025

June 17, 2025

The event aims to support the post’s relief efforts, with 100% of proceeds benefiting the cause Congressman Brian Mast, a...

Malibu to Host Dual Webinars June 17 on Fire Recovery and Wildfire Safety

June 17, 2025

June 17, 2025

Sessions to Inform and Support Residents Facing Fire-Related Challenges Homeowners recovering from the Palisades Fire and residents seeking to prepare...

City of Santa Monica Seeks Applicants for City Boards and Commissions

June 17, 2025

June 17, 2025

Deadline is June 17 for Open Civic Roles on Key City Advisory Boards The deadline is approaching for residents interested...

Second Doctor to Plead Guilty in Matthew Perry Ketamine Case, Faces Up to 40 Years

June 16, 2025

June 16, 2025

Doctor Admits to Illegally Supplying Ketamine to the Actor and His Assistant One of the physicians charged in connection with...