Not everyone creates content the right way. Worry not! That’s why we are here. In this quick read, we’ll guide you on being a smart content creator who can generate revenue from your hustle. We’ll even throw in a little bonus tip for students looking to find time with their content creation efforts vis-à-vis a professional paper writing service.
Let’s dive right in:
Content Creation Versus Influencing
Anyone can be a content creator, but the same isn’t true of influencers. An influencer is someone who has become a top voice in a particular niche. The logical transition is, therefore, from content creator to influencer.
With that said, here are some smart tips to grow your content creation hustle:
- Define Your Content
The easiest way to get content is to look around you and what you enjoy doing the most. This will help you build content easily.
Let’s say you are an athlete who also wants to grow a content platform, and you could use a day in your life as content. As an athlete, you can record moments such as your training regimen, competitions, diet, sports commentary, or even interactions with your coaches and use that as content.
- Define Your Niche
If you’re making content to monetize it later, you need to define your niche, which stems from the type of problems you’re trying to solve.
As a general rule, don’t post content that you wouldn’t enjoy yourself. Trial-and-error is allowed if you only want to build up your confidence and knowledge.
- Set Yourself Apart
How do you want your audience to know you? Maybe you want to be the go-to guy when any new tech product pops up on Amazon. That’s your unique selling point, and it’s what will draw people to your content.
Setting yourself apart also implies packaging yourself distinctly. This means distinct and easily recognizable packaging, whether it be in your bios, header images, or even video intros.
- Choose the Right Platform and Go for Premium
Your type of content will define what platform you settle on. For example, if your audience is of a more professional type, then work towards building a LinkedIn following.
But don’t just go for basic or free options on these platforms. Pay for premium access to these platforms as they make more tools available for content creators and premium users.
- Optimize for the Internet
Optimizing for the internet includes everything from SEO to using standardized formats of content such as images and video. Repurpose content, share links, and use hashtags and specific keywords throughout your content.
- Engaging with Your Audience and Other Stakeholders
When your audience is growing, engage as much as possible with your audience through comments, messages, or other types of feedback.
You may also consider engaging with other influencers in your space. This will help you reach a wider audience and grow your profile as a top voice.
Monetizing Your Content or Brand
Once you have a big enough audience and a command of your niche, you can then start partnering with relevant brands. Here are some ways you can monetize:
- Affiliate Marketing: Get a commission on each sale when you promote a product or sell through your platform.
- Merchandise Sales: Create and sell your own merch related to the content you produce.
- Be a consultant or become a business owner based on your content.
Finally, build some relevant skills while at it, such as writing. For example, with this grademiners review, you’ll get the scoop on professionals who can help you improve your writing skills if you want to go this route.
- Signing Out
Remember to stay true to yourself and create content for yourself first. Give yourself time to grow; this is a marathon, not a sprint.
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