Environmental exhibits created by students from The Art Institute of California-Los Angeles have been installed at Blue: The Transit Store.
Last week’s dedication, held at the store on Broadway just off the Third Street Promenade, brought out Big Blue Bus employees as well as the artists themselves.
“We came up with the idea of approaching the art school because we wanted to set up a public/private partnership with one of the city’s finest education centers, for mutual benefit,” said Dan Dawson, customer relations manager for the Big Blue Bus. “We thought the transit store would be the perfect palette for thought-provoking and creative environmental displays as a way to engage and inspire people as they pass by the transit store window.”
Participating in the project were interior design students Laura Moyer and Sara Parras, and graphic design students Daniela Gill and Amanda Rios. Graphic design instructor Marwin Schiltz served as lead on the project.
“Working on this project has made me realize that it’s not about changing the world, it’s about changing yourself,” said Moyer. “The Big Blue Bus doesn’t ride around with their logo ‘Go Green, Ride Blue’ because it’s catchy. They do it because they’re saying, ‘We changed, how about you?’”
“I have learned so much by working with my peers and the Big Blue Bus on this. I am ecstatic about sharing this with my community, and hopefully it will inspire improvements,” said Rios.
This is the first of several exhibits by The Art Institute of California-Los Angeles students to be showcased at the transit store during 2008. This exhibit celebrates Earth Day, and will remain up through April.