March 16, 2025 Breaking News, Latest News, and Videos

SMPD Conduct Minor Decoy Alcohol Operation

20 stores refuse to sell to minors

By Keldine Hull

On August 8, officers from the Santa Monica Police Department’s Vice Unit conducted a minor decoy operation targeting 20 alcohol retail establishments within the City of Santa Monica. Officers were assisted by members of the Department of Alcohol Beverage Control and mainly focused on establishments within the Wilshire Boulevard corridor, Lincoln and Ocean Park Boulevard corridors.

According to a City of Santa Monica press release, “The Minor Decoy Program uses supervised individuals under the age of 20, who attempt to purchase alcohol at licensed premises. Any sale of alcohol to a minor decoy may result in criminal and administrative sanctions for the employee and the licensee.”

All 20 establishments used proper protocol, refusing to sell alcohol to the minor decoys. The press release added, “The Minor Decoy Program has proven to be an effective tool in promoting responsible practices in the sales of alcoholic beverages by licensees, reducing substance abuse and enhancing community welfare by limiting underage access to alcohol.”

The following locations that engaged in responsible sales of alcohol are:

Michael’s Liquor, 2401 Wilshire Blvd.
Bristol Farms, 3105 Wilshire Blvd.
BevMo, 3202 Wilshire Blvd.
Walgreen’s, 1931 Wilshire Blvd.
Rite Aid, 1808 Wilshire Blvd.
Rite Aid, 1331 Wilshire Blvd.
Vons, 1311 Wilshire Blvd.
Santa Monica Liquor, 1001 Wilshire Blvd.
Broadway Wine & Spirits, 1011 Broadway
Vons, 710 Broadway
Marine Market, 672 Marine St.
Gelson’s Market, 2617 Lincoln Blvd.
Bob’s Market, 1650 Ocean Park Blvd.
OP Market, 2305 Ocean Park Blvd.
Signature Wine & Spirits, 2717 Ocean Park Blvd.
Rite Aid, 2412 Pico Blvd.
Sunset Plaza Liquor, 2602 Pico Blvd.
Ralph’s Market, 1644 Cloverfield Blvd.
CVS, 2505 Santa Monica Blvd.
Main Street Market, 2916 Main St.

in Crime, News
<>Related Posts

Your Guide to Free Museum Weekend: 30 SoCal Museums Waiving Admission Fees

March 14, 2025

March 14, 2025

Explore Art, History, and Culture for Free as Museums Across LA Open Their Doors Art and history lovers in Southern...

Mayor Bass’ Text Messages Deleted Amid Pacific Palisades Fire Response Scrutiny

March 13, 2025

March 13, 2025

Public Records Requests Reveal That Mayor Bass’ Phone Auto-Deletes Messages On January 7, as powerful winds and dry conditions fueled...

Venice Art Crawl Opens Registration for March 20 Event

March 13, 2025

March 13, 2025

Organizers encourage artists of all disciplines to sign up before the deadline Registration is now open for the upcoming Venice...

Sen. Ben Allen to be Honored at ‘Stairway of the Stars’ Concert in Santa Monica

March 13, 2025

March 13, 2025

The concert, now in its 74th year, features nearly 900 students from elementary, middle, and high schools across the SMMUSD...

Palisades High School Band to Perform at Hollywood Bowl to Honor First Responders

March 13, 2025

March 13, 2025

Titled WE ❤️ LA, the event will feature a program spanning classical, jazz, and iconic film scores The Palisades Charter...

Santa Monica College President Honored as 2025 Woman of the Year for Assembly District 51

March 13, 2025

March 13, 2025

Her tenure has focused on expanding access to education for underrepresented communities Santa Monica College Superintendent and President Dr. Kathryn...

Film Review: Mickey 17

March 13, 2025

March 13, 2025

MICKEY 17Rated R137 MinutesReleased March 7th Mickey 17 plays like a journey, a momentous journey, to another planet.  It’s 2054,...

Baltaire Celebrates 10 Years with a ‘Decade of Decadence’ Anniversary Bash On Saturday

March 13, 2025

March 13, 2025

Brentwood’s Iconic Steakhouse Marked a Milestone With an Unforgettable Night of Fine Dining Last Saturday night was the official party...

Three Charged in FEMA Fraud Scheme Following California Wildfires

March 13, 2025

March 13, 2025

Fraud related to disaster benefits carries a maximum sentence of 30 years in federal prison Three individuals, including two from...

(Video) Baltaire’s Amazing 10th Anniversary Party

March 13, 2025

March 13, 2025

The Greek Salad prepared table side. Bluefin Toro with Crispy Rice, wasabi, spicy mayo, pickled ginger. Chateaubriand, 16 oz, with...

(Video) See Inside the New Google Store in Santa Monica

March 13, 2025

March 13, 2025

The Shop Marks the Second Physical Retail Space on the West Coast For the Tech Giant The Shop Marks the...

(Video) Wildfire Attorney. Law Offices of Allen Farshi

March 13, 2025

March 13, 2025

How The Law Offices of Allen Farshi Can Safeguard You Amid Wildfire Loss. For more information, check out the video...

(Video) H&H Bagels Now Open in Santa Monica

March 12, 2025

March 12, 2025

The New York Bagel Spot finally arrived at 710 Montana to crowds and long lines. Here’s that bagel sandwich goodness....

The Ultimate Guide to St. Patrick’s Day 2025 in West Los Angeles, Where to Eat, Drink & Party

March 12, 2025

March 12, 2025

From Irish-Inspired Brunches to Green Beer Towers & Drag Bingo, We’ve Got You Covered Los Angeles is going all out...

Michelin Unveils Newest Additions to Its California Guide, Seven Los Angeles Restaurants Recognized

March 12, 2025

March 12, 2025

Exciting New Dining Destinations Join the Michelin Selection in Los Angeles, Culver City, Santa Monica ​The Michelin Guide has recently...