October 27, 2025
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New Pacific Park Webstore Brings the Pier to You 

Pacific Park on the Santa Monica Pier is now bringing its seaside magic to your doorstep with the launch of its brand-new webstore. Visitors and locals alike can browse and ship their favorite Park-themed treasures from anywhere, anytime. 

The newly unveiled webstore (accessible at shop.pacpark.com), offers a range of souvenirs and apparel that evoke the playful, sun-soaked spirit of L.A.’s only admissionfree amusement park. The line includes Tshirts, mugs, magnets and more — even a snow globe featuring the Pacific Wheel. Stylish designs elements include Route 66 themes and colorful icons of Santa Monica.  

This month, the store added a limited-edition ‘Little Giants x Pacific Park Mamba Day’ tee. This collaboration between children’s streetwear company Little Giants and Pacific Park honors the legacy of basketball star Kobe Bryant, who died in 2020. It’s named after Bryant’s ‘Mamba Day,’ which is celebrated on August 24. The high-quality cotton tees feature a cute bear wearing Bryant’s ‘24’ Laker’s jersey, and are available in white, black and gold.  

These special tees are newly available at the Pacific Park web store, but if you’re after cool ocean breezes, thrilling rides and a stroll on the boardwalk, you can pick one up in person at Santa Monica Pier’s onsite store, Pier Gear. Located next to the famous Trapeze School, Pier Gear specializes in unique gifts and souvenirs. However, most of the items in Pacific Park’s webstore are exclusive to the online platform. 

For Angelenos who can’t get a daily dose of the Pier, or tourists who fell in love with this beloved entertainment destination, the new digital storefront provides a way to relive the timeless charm of Pacific Park. It looks like the magic of Santa Monica just got a lot more accessible. 

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