Minnie T’s has been a retail go-to for Venice locals and visitors since 2001 at 1355 Abbot Kinney Boulevard. It recently moved out of its tiny shop and into Santa Monica at 1624 Ocean Park Boulevard.
To Minnie T’s and its owner Barbara Phillips, quality stretches to include the community, the history of the street it sits on, and who its neighbors are.
Phillips said Ocean Park Boulevard is an emerging retail destination, with the same neighborhood quality that Abbot Kinney once had.
According to Lauren de la Fuente, Principal at Pearl Street Marketing, the new location is perfect for Minnie T’s next chapter, adding that Minnie T’s had, “13 great years on Abbot Kinney, before it became populated with mall-based and national retailers.”
De la Fuente said Minnie T’s was “considered one of L.A.’s premier retailers for women seeking something interesting, well crafted and special.”
“Minnie T’s is for women confident in their style who don’t need labels and want beautiful statement items, in other words, investment quality fashion,” she said. “Minnie T’s has staying power and so does the merchandise.”
So, while the new location will have more independent stores around it, inside, the high quality clothes will stay the same.
Minnie T’s carries high-end retail from Italy, France, and Japan including Fiorentini & Baker, Rick Owens, La Cuir Perdu, Campomaggi, Saisei, Tsumori Chrisato, and Marc LeBihan.
But, they never seem to forget the idea of locality. This comes through in their support of Los Angeles-based designers such as Enza Costa, Casmari, Trouble at the Mill, Cydwoq, Calvin Rucker, Jaga, DUUYA, and Louise Babouryan.
The new location will also have a “never-ending supply of dog treats,” says de la Fuente. So locals, visitors, and dogs of all shapes and sizes are welcome to stop by, peruse, and shop at the new Minnie T’s location.
The new store is open from 11 am to 7 pm Monday through Saturday and 12 pm to 6 pm Sundays at 1624 Ocean Park Boulevard in Santa Monica.
For more information, call 310.664.3600 or visit www.minniets.com.