July 20, 2024 Breaking News, Latest News, and Videos

Santa Monica Merchant Offers Local Organic Home Deliveries To Members:

The amount of masked truths can be shocking after initiative is taken to delve into a widely unquestioned topic. For Giles Donovan, watching an informational documentary on food sourcing and animal treatment was what catalyzed his yearning to research in-depth about where food comes from and how it is produced. Much to the benefit of Donovan’s larger surrounding communities, the fruits of his reaction ended up serving the eating habits of those around him.

One of the end results was the creation of Santa Monica Merchant, which, at only about a month old, is the most recently opened store out of the three healthy, reliable food sources that Donovan has founded. Though most of its grocery delivery services are for members only, the membership requirement – a one-time administration fee of $20 – will likely seem miniscule upon realizing the benefits of this unique food source.

Santa Monica Merchant provides local, organic food products both in-store and delivered to homes. The products come from about 30 different vendors, including farmers, growers, ranchers, and animal handlers, all of which have been personally scouted out by Donovan himself.

He visits farms every Monday, ranging from Santa Barbara to San Diego, to examine the food products in-person and take a hands-on approach in picking and choosing the quality of the food he will be selling. Since Santa Monica Merchant will only support and purchase from vendors who practice the appropriate ethics in food preparation, Donovan has created a kind of incentive for farmers and growers.

“We want to reward those who do it right,” Donovan explained.  

His vibrant passion for his job as well as his beliefs – that the proper treatment of animals directly and significantly impacts the quality of the food products – is very apparent in his intimate role in the function of his company.

In fact, Donovan and his wife spent one of their anniversary weekends camping in between vendors, determined to learn more about food sources.

Donovan’s enthusiasm is also reflected in the manner in which he elaborates on what Santa Monica Merchant does. He excitedly described the extensive process in which Santa Monica Merchant prepares all of their food, from the initial butchering of the grass-fed animal to the preserving of vitamins and nutrients within the final meat product.

Donovan confidently calls his meat “the best beef in California,” as the careful manner in which Santa Monica Merchant ensures the quality of its food serves as a stark contrast to many grocery store models. Oftentimes there is a competition between shelf life and taste within grocery markets, as food products must be in stock regardless of whether or not they are eventually bought.

“We want to change the way our food system works,” he said.

Donovan and his staff are willing to pay a little more for better quality products, as well as ensure wide accessibility and affordable pricing for their customers. In fact, with the help of its members, Santa Monica Merchant can offer food products at prices that are 15 percent less than in normal grocery stores. Santa Monica Merchant aims to make absolutely no compromises when it comes to the quality of the taste.

The official website therefore serves as a vital organ of the company, as the food orders placed online can potentially be picked from the ground that same day and delivered to the doorstep only hours later.

The assortment of fresh produce available on the website alongside corresponding images all come from a variety of vendors: the tomatoes and the pesto in one of the pasta sauces has been harvested from two different farms less than 48 hours prior to the meal. In this way, online grocery shopping is the most efficient way to serve customers, as it creates a much shorter supply chain between grower and consumer.

From grass-fed beef to house-made almond milk to baked bread, the bounty of groceries available leaves room for versatility in your meals. Santa Monica Merchant plans on adding even more variety to the mix soon.

Here’s how the online shopping process works: members pick a selection of groceries, keeping in mind that substitutions and additions can be made. There are options of either weekly of bimonthly delivery, with deliveries sent out on Mondays and Thursdays. There are also weekly seasonal recipes available online, which conveniently provide product recommendations and serving sizes. “Dinner Tonight” is a special feature on the website that is also available to non-members: prepared dinner deliveries can be sent to your home as long as the residence is in the city of Santa Monica.

However, the only catch as of now is that the grocery deliveries at the Santa Monica branch cannot launch until a quota of 150 members is reached.

Currently, Santa Monica Merchant is at a total of 80 members, with delicious “inaugural dinners” held in-store every time another 50 members sign up. With the original Venice branch at about 600 members despite its relatively recent opening in 2012, there is no doubt that the quality service will carry on at Santa Monica Merchant.

The prerequisites of membership include an administration fee of $20 as well as residency in Santa Monica. Santa Monica Merchant is located at 395 Santa Monica Place in The Market. To sign up for membership or for more information, call 310.929.5902 or visit santamonicamerchant.com.

in News
Related Posts

Film Review: Fly Me to the Moon

July 19, 2024

July 19, 2024

FILM REVIEWFLY ME TO THE MOONRated PG-13132 MinutesReleased July 12th A multitude of conspiracy theories surround one of the most...

Michelle Bisnoff Arrested for $2 Million Investor Fraud Scheme

July 19, 2024

July 19, 2024

CEO of ESOS Rings Faces Securities and Wire Fraud Charges A Boca Raton woman was arrested today on charges of...

Felony Battery Suspect Arrested in South Brentwood Sexual Assault on July 16

July 18, 2024

July 18, 2024

26-Year-Old Taken Into Custody After Assault on Gretna Green Way Detectives from the Los Angeles Police Department’s West Los Angeles...

Even After Improvements, Santa Monica Beach Still Ranks as L.A.’s Most Polluted

July 18, 2024

July 18, 2024

A New Report Cites “Continuous Urban Activities” in the Area That Exacerbate Pollution By Zach Armstrong Water quality concerns continue...

New Summer Menu Introduced at SALT Restaurant & Bar

July 18, 2024

July 18, 2024

To Complement These Dishes, Salt Offers Two New Cocktails SALT, the waterfront restaurant at Marina del Rey Hotel, has introduced...

Charlie XCX-Themed Event Coming to Venice West

July 18, 2024

July 18, 2024

Many Have Referred to the Season as “Brat Girl Summer” By Zach Armstrong Venice Beach is going to be ‘bumpin’ that....

Police Drone Catches Car Burglar in the Act, Suspect Apprehended

July 17, 2024

July 17, 2024

The Drone as a First Responder Program Incorporates a Sworn Officer Pilot Who Flies the Drone From a Launch Site...

Brentwood’s Newest Restaurant: All Roads Pinseria + Enoteca to Open on July 26

July 17, 2024

July 17, 2024

Roman-Style Eatery Boasts Unique Pinsa and Italian Specialties, Italian Wines Exciting news for the Westside: All Roads Pinseria + Enoteca,...

Santa Monica College Named Among Top 30 Film Schools in North America

July 17, 2024

July 17, 2024

The Annual List Honors Schools That Excel in Preparing Students for Various Facets of Moviemaking. SMC Is Noted for Being...

Arcane Space to Showcase MANTIS LOKE Exhibit Throughout July

July 17, 2024

July 17, 2024

“Mantis Loke” Explores the Boundaries of Painting, Sculpture, and Installation Art Through a Unique Collaborative Process The ARCANE Space in...

Sexual Assault Reported in South Brentwood, Suspect at Large

July 16, 2024

July 16, 2024

LAPD Confirms Incident, Community Seeks Help to Identify Man A post on Nextdoor this evening reported the shocking news that...

Judge Issues Final Ruling in Favor of Barrington Plaza Tenants Association

July 16, 2024

July 16, 2024

Decision against Landlord Finds Intent Does Not Meet Ellis Act Standards The final ruling in the case of the Barrington...

Renowned L.A. Nursery Opens Fourth Location in Santa Monica

July 16, 2024

July 16, 2024

It Is a Transformation of an Abandoned Car Wash Into a Vibrant Garden Space L.A.-based nursery Rolling Greens has opened...

Olympic Golf Is Coming to the Pacific Palisades

July 16, 2024

July 16, 2024

To Host the World’s Finest Is Fitting for the West L.A. Course By Zach Armstrong In the Summer of 2028, while...

Residents Sue City of Los Angeles For Stalling Affordable Housing Development

July 16, 2024

July 16, 2024

The New Lawsuit Also Comes After Two Separate l.a. Superior Court Rulings Rejected a Coalition’s Multi-Year Effort to Halt the...