April 11, 2021 Breaking News, Latest News, and Videos

Spinning Our City – $350,000 Added to City Communications Spending

Santa Monica City Council voted Tuesday to spend $350,000 on an outside marketing agency to help spin the City’s messaging.

The move comes on top of City Manager Rick Cole’s recently beefed-up Communications Department that already includes public affairs officers, a marketing manager, social media manager, and video editor in a team of eight (with two positions delayed.)

The new spend sees the department pushing $1 million plus benefits in salaries/fees alone. According to Debbie Lee, Chief Communications Officer in the City Manager’s Office, “We want to encourage people to walk and bike and use their proximity to transit…These are some of the tactics for the first year. We hope to continue not just in English but multilingual to affect change in the entire community.”

“We are spending money because we are going to deliver results,” City Manager Rick Cole said. “This is 2017 and we have to invest in communication. We are a $650 million operation and we shouldn’t be nickel and dime-ing.”

Councilmember Sue Himmelrich’s reply: “My problem is you wrote to me ‘We would like to do what is known as social marketing .. using social media to influence public behavior.’

“We should be influencing public behavior by what we do in this chamber and interacting with people .. I think our staff is capable of it. I don’t understand why we are hiring an outside firm to shape how we interact.”

The Mirror will be following the issue this week. Thanks to Tricia Crane for contributing to the story via facebook.

in News
Related Posts

Santa Monica Lawmakers to Consider Banning Certain Items at Protests

April 8, 2021

April 8, 2021

City Council to take up emergency ordinance next week  By Sam Catanzaro Santa Monica lawmakers will consider banning certain items...

Foster Youth Staffed Cafe Set to Open on Montana Avenue

April 8, 2021

April 8, 2021

La La Land Kind Cafe to open in former Starbucks space  By Toi Creel  A Texas-based cafe that makes an...

Santa Monica Place Getting New Rooftop Restaurant

April 8, 2021

April 8, 2021

LOULOU opening soon at Santa Monica Place By Toi Creel Santa Monica Place is getting a new rooftop restaurant from...

Food Review: An Almost-Essential Westside Sandwich

April 8, 2021

April 8, 2021

Johnnie’s french dip pastrami sandwich in Culver City  By Kerry Slater  While there are far better sandwiches in Los Angeles,...

Edify TV: Brentwood Encampment Reacts to Veteran Homicide

April 8, 2021

April 8, 2021

Last weekend a homeless veteran, just a week away from entering permanent supportive housing, was killed in a vehicular assault....

Knife-Brandishing Suspect in Custody

April 8, 2021

April 8, 2021

Santa Monica police take suspect into custody following Wednesday morning altercation By Sam Catanzaro Santa Monica police took a knife-brandishing...

Crowds at Santa Monica Pier Force Temporary Closure: Santa Monica Beat – April, 5, 2021

April 5, 2021

April 5, 2021

Local news and culture in under 5 minutes. * 4.0 Earthquake Shakes the Santa Monica * Crowds at Santa Monica...

Edify TV: Helping Local Cultural, Religious and LGBTQ+ Centers

April 5, 2021

April 5, 2021

Westside cultural, religious and LGBTQ+ centers stand to benefit from a new fund the City of Los Angeles has created...

Man Arrested After Punching Santa Monica Senior Without Provocation

April 5, 2021

April 5, 2021

78-year-old assaulted on Wilshire Boulevard last week By Sam Catanzaro A man has been arrested for punching a senior in...

Plans for Downtown Santa Monica Mixed-Use Project Double in Size

April 5, 2021

April 5, 2021

Lincoln Boulevard development to include 30 units By Toi Creel Plans for a multi-family housing development in downtown Santa Monica...

Couple Riding Scooters in Santa Monica Robbed at Gunpoint

April 1, 2021

April 1, 2021

Two suspects arrested in connection to March 30 incident By Sam Catanzaro Santa Monica officials have filed charges against two...

Santa Monica Parents Launch Recall Effort for Four School Board Members

April 1, 2021

April 1, 2021

Laurie Lieberman, Maria Leon-Vasquez, Jon Kean and Richard Tahvildaran-Jesswein targeted in recall petition By Sam Catanzaro Santa Monica and Malibu...

Four-Story Gastropub Planned for Third Street Promenade

April 1, 2021

April 1, 2021

HQ Gastropub headed for Third Street Promenade By Toi Creel A four-story gastropub is planned for Santa Monica’s Third Street...

Food Review: A Proper Breakfast Burrito

April 1, 2021

April 1, 2021

Breaking down the bacon breakfast burrito from Santa Monica’s Holy Guacamole By Kerry Slater A hole in the wall rolls...