October 27, 2025
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Economic Challenges Leads to Closing of Santa Monica Mexican Restaurant

Co-owners Say This Restaurant Economy Is the Most Challenging They’ve Experienced in 17 Years of Operations

By Zach Armstrong

A little over six years after opening, Mexican restaurant Tallula’s will close its doors on Sunday, August 20 over challenges that lasted throughout the restaurant’s run.

Consequently, hours will be adjusted to happy hour and dinner with no more weekend brunch, along with changes to Kim Prince’s Hotville Chicken pop-ups. Prince will have another pop-up at Esters on Sept. 5.

Co-owners Josh and Zoe said in a newsletter that reasons for the closing are challenges that persisted throughout Tallula’s six-year-run. “In this very difficult restaurant economy, the most challenging we’ve experienced in our almost 17 years of operations throughout our 9 places, it no longer was sustainable to keep Tallula’s open.”

“Tallula’s was birthed out of love. Named after our daughter who was 3 when it opened, the inspiration came from the fact that Zoe and I grew up having many happy experiences at Marix Tex Mex, the restaurant that inhabited the space at 118 Entrada for the previous 30 years.” stated the newsletter. 

The co-owners said highlights for Tallula’s six-year run was meeting Saw Naing, the opening Sous Chef who helmed its kitchen for four years. After cooking a Burmese dinner with his mom, it sparked the idea for The Dutchess in Ojai.   

Tallula’s is located at 118 Entrada Dr. It is part of the Rustic Canyon Family, a collection of restaurants that includes Rustic Canyon, Huckleberry Bakery & Cafe, Sweet Rose Creamery, Milo + Olive, Cassia, Esters, Birdie G’s, and The Dutchess.

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