Established in 2022 by Alexis Collins, PayIDGambler has become a perfect example of a very wisely-constructed gambling review affiliate site. In this article, we will analyse what is the key to affiliate success and readers’ satisfaction at the same time.
The world of online gambling is super fast evolving nowadays, and therefore is the online gambling review market. To help out young gambling review platforms, we are going to analyse the strengths and weaknesses of PayIDGambler.
Wise Choice of Website Focus
First and foremost, the thing that can really define the success of your website from the very beginning is the niche you choose to specify in. Alexis Collins, the founder and current editor-in-chief, decided to focus on PayID-accepting online casinos.
“Before launching PayID-Gambler.net, I had to study the market very thoroughly to find an empty niche there. At the time it was PayID casino review sites.” — comments Alexis.
On PayIDGambler, users can not only find recommendations of online casinos that accept PayID, but also check out guides on how to set up PayID at the most popular Australian banks, and overall interesting information and statistics about this banking method. This approach of fitting as much relevant information as possible is also one of the keys to your website’ success.
High-Quality User-Oriented Content
Second crucial factor is providing content that will be truly useful to the user. There is no point in generating texts using AI and trying to sell it to the reader as something valuable. Here is what Alexis think on that matter:
“Honesty and transparency are key values at PayID-Gambler.net. We continuously study preferences of our Aussie gamblers to find more and more readers. Additionally, we reject AI-generated content because we believe only real human experts can deliver genuine quality and unbiased opinions for our readers. It’s also important to note that we never trust other gambling review platforms, instead we verify everything ourselves. This is the only way we can be sure our content is trustworthy and contains information that readers are looking for. ”
Effective SEO and Online Visibility
Getting a good position in search engines is “sine qua non” for an affiliate platform’s success. PayID-Gambler.net manages this through comprehensive keyword searches or studies based on what Australian gamblers search for, the structured data enabled to boost search visibility, and verifying that page speeds are high and mobile devices can access them. In addition, the platform receives backlinks from authoritative gambling sites to improve its visibility.
Besides dealing with the PayIDGambler’s technical aspects, it also has an elaborate internal linking system to navigate users through relevant topics, which is good for ux and encourages longer session time, which is good for seo. Covers his bases with regularly updating blog posts on industry news, payment methods, and even marketing associated with casinos.
Monetisation Without Jeopardising Honesty
As many of you know, affiliate marketing is an advertising model in which a company or a brand compensates third-party publishers to generate traffic or leads to the company’s products and services. In simple words, according to the definition, PayIDGambler receives commissions every time readers register at online casinos by following links featured on the platform.
Despite being in affiliate business gambling review sites should never agree to writing dishonest casino reviews. “Why is that?” — Collins shares her perspective on that:
“We collaborate with many online casinos, but none of them received our recommendation without proper verification. Each PayID platform featured on the website goes through checks run by our testers team and me personally. I genuinely believe that being honest with your reader is one of the keys of success. At PayIDGambler we always put gamblers’ trust in the first place, as this is something that grants us long-term success, while cooperating with untrustworthy casinos might only bring “easy money” for a very short time.”
Contact With Readers
Last but not the least is maintaining contact with readers. This is important so that users know there are real people who work on the content they read. For example, Alexis Collins created a PayIDGambler Community. Basically it is a PayID forum, where players can not only chat with one another, but also can have a direct communication with Alexis and other experts of PayID-Gambler.net. Additionally, there is a Casino Complaint Form on the website. While it’s not exactly direct communication, it ensures readers that in case they get in trouble with an online casino, they will receive professional assistance at PayIDGambler.
However, even considering all the strength of this platform, we believe Alexis and her team should improve their social media presence. This is one of many factors that encourage gamblers to go and check out what’s new on the website. Also, as PayIDGambler operates in gambling-related market, it is crucial they implement some kind of responsible gambling page, which will make users feel safer, knowing they can anytime visit the page and find useful tips there.
