The Main Street Business Improvement Association (MSBIA) will throw its 14th Annual Summer SOULstice Festival on Main Street in Santa Monica this Sunday, June 22.
Locals will enjoy live music, sidewalk sales, shopping, food and more.
Fifteen bands at five stages will entertain the crowds.
Bands returning include Dr. Wu (Steely Dan tribute band), Neil Deal (Neil Young tribute band), The Rising (Springsteen tribute band), Paul Chesne Band, and Killing Cassanova. New bands include Black Crystal Wolf Kids (Indie tribute band), Babylon Saints (reggae-rock), and Evil Nancy (eight-piece horn rock).
MSBIA partnered with Heal the Bay to raise money to produce the event and raise money for Heal the Bay. People who buy a $10 Heal the Bay wristband receive a 10 percent discount at 40 participating stores and restaurants through the month of June, 2014.
Wristbands are on sale at T-Mobile, 220 Fitness, Areal Restaurant, hip’tique, RAWvolution, and Main Street’s table at the Sunday Farmer’s Market. Purchasers will receive a list of participating businesses when they buy the wristband, donated to help raise money by At The Pool.
Shopping discounts are sure to please your pockets, but what would an event be without amazing atmosphere?
Live music will be played on June 22, from 1 pm to 7 pm.
For more information, visit http://www.mainstreetsm.com/#featuredevent.