July 27, 2021 Breaking News, Latest News, and Videos

Santa Monica Improves On Proud Past Of Sustainability:

Ron Davis

Santa Monica Chamber Of Commerce Chairman

When it comes to what’s good for the environment and what’s good for business, too often, it is thought that these two concepts cannot occur at the same time. Santa Monica, however, has a track record of excellence in both.

Few would argue that we live in a sustainable city.

In 1994, our city council adopted the Sustainable City Program to address how best to use our natural resources. In 2003, the plan was updated to include goals to safeguard human health and the environment while maintaining a healthy and diverse economy for our residents.

Electrified vehicles – including hybrids, plug-in cars, and battery electric vehicles – represent a tremendous opportunity for our city to continue its tradition of sustainability and economic prosperity.

Aside from being a sustainable transportation option, electrified vehicles benefit our local economy. In the past year, sales at my dealership Santa Monica Ford increased by 46 percent, mostly within the small car and fuel-efficient hybrid market. The additional revenue has allowed us to hire more workers.

The federal stimulus funds that our city has received to install fast-charging public, residential, and commercial charging stations provide job opportunities to our local, highly skilled professional electricians and electrical contractors at a time when we sorely need them.

As the newly elected chairman of the board of our Chamber of Commerce, I’m interested in any steps we can take to stimulate our local economy while protecting our quality of life.

For almost 10 years, I have been the owner and operator of Ford, Lincoln, and Subaru dealerships in Santa Monica. I’m proud of the progress we’ve made in that time and even more excited about what is right around the corner related to transportation and sustainability.

We’ve seen the strides automakers have made to create new cars and technologies that increase fuel efficiency and decrease emissions. For example, Ford engineers have already developed 12 fuel-savings technologies and are continuing to find ways to move the fuel efficiency needle. But there’s more to sustainability than just fuel efficiency.

When a car’s job is done, we’re working to make its parts reusable, recycleable, or compostable by creating components from materials like soy, cocoa husks, dandelions and wheat. As a surfer of our great beaches, I appreciate the environmental impact these changes can have on the area.

Earlier this year, Ford and SunPower announced the “Drive Green for Life” partnership, which will allow purchasers of the Focus Electric to receive a significant discount on SunPower solar panels. The prospect of the driving completely emission-free is exciting to environmentalist and businessman alike.

Thanks to our citizens, our community agencies, our businesses and our local environmental groups, our region’s efforts to make electrified vehicles a strong and viable transportation choice is another great reason to live in Santa Monica.

For more information on Drive Green for Life and Ford’s 12 fuel-saving technologies, please visit http://media.ford.com.

Ron Davis is the chairman of the board of The Santa Monica Chamber of Commerce and is the Santa Monica Ford President.

in News
Related Posts

Two Arrested for Main Street Bike Shop Burglary

July 23, 2021

July 23, 2021

Two suspects were arrested for the burglary of a Main Street bike store after the owner witnessed the crime via...

Council Selects Berkeley Deputy City Manager to Helm Santa Monica

July 23, 2021

July 23, 2021

David White to be Santa Monica’s next City Manager starting in October  By Sam Catanzaro Santa Monica City Council has...

Ocean Park Library Set to Reopen

July 20, 2021

July 20, 2021

New self-service hours begin July 28 By Sam Catanzaro The Santa Monica Public Library’s Ocean Park Branch is set to...

Police Tase Suspect Following Santa Monica Beach Stabbing

July 19, 2021

July 19, 2021

32-year-old man arrested Sunday evening on Santa Monica Beach, suffers head injuries in arrest By Sam Catanzaro As part of...

Santa Monica Beat: Santa Monica Beat – July 19, 2021

July 19, 2021

July 19, 2021

Local news and culture in under 5 minutes. * Serial Killer Arrested by SMPD Sentenced to Death * New Grants...

Santa Monica May Ban Lobbyists From Serving on Boards and Commissions

July 19, 2021

July 19, 2021

City Council instructs staff to draft ordinance to bar paid policy advocates from serving on board, commissions, task forces   By...

Water Near Santa Monica Pier Remains Questionable as Beach Closures Lifted Following Sewage Discharge

July 15, 2021

July 15, 2021

17 million gallons of raw sewage discharged from Hyperion Water Reclamation Plant Sunday Night By Sam Catanzaro Beach closures have...

Edify TV: Local Cafe Supporting Foster Youths

July 14, 2021

July 14, 2021

La La Land Kind Cafe recently opened its first California location in Santa Monica, delivering not only unique coffee and...

Santa Monica Experiencing 9-1-1 Call Outage

July 13, 2021

July 13, 2021

Update: As of 3 p.m., 9-1-1 phone service in Santa Monica has been fully restored. Please call or text 9-1-1...

Santa Monica Settles Consumer Protection Lawsuit With Match.com: Santa Monica Beat – July 12, 2021

July 12, 2021

July 12, 2021

Local news and culture in under 5 minutes. * Santa Monica Settles Consumer Protection Lawsuit With Match.com* SMPD and Services...

17 Million Gallons of Raw Sewage Spills Into Santa Monica Bay

July 12, 2021

July 12, 2021

Sunday night spillage occurs 1-mile offshore from Hyperion Water Reclamation Plant By Sam Catanzaro 17 million gallons of raw sewage...

Santa Monica Settles Consumer Protection Lawsuit With Match.com

July 12, 2021

July 12, 2021

Santa Monica among handful of California cities included in lawsuit By Chad Winthrop Santa Monica and a handful of California...

New Plans For Offices Near Santa Monica’s Memorial Park Revealed

July 12, 2021

July 12, 2021

Designs call for nearly 40,000 square feet of office space By Toi Creel Santa Monica is getting a new look...